WEB STRATEGY
CONSULTING

Set up a Lasting and Profitable
Digital Marketing Strategy

A good web strategy is your road map to succeed on the Internet. Define your objectives and explore which profitable levers are right for your target audience. Opt for a successful digital communications strategy and take the lead by taking our strategic digital advice and knowledge. digital strategy consulting.


A GOOD WEB MARKETING STRATEGY

#1
DEFINE YOUR OBJECTIVES
TRAINING PROGRAMS

We define your qualitative and quantitative objectives together. How much sales revenue do you wish to make online? Do you have a good conversion rate? Leads, contacts, notoriety, sales, etc.

#2: ANALYZING YOUR SITUATION (ENVIRONMENT)

At Staenk, we offer a 360° audit of your company and your environment. We advise you efficiently on your positioning, the channels to use, your Content Management System, your channels’ efficiency and your Return On Investment (ROI).

#3
ESTABLISH A PLAN
TRAINING PROGRAMS

This deliverable will allow you to smoothly plan your efforts over the 6 to 12 coming months. Navigating your activity involves analyzing your channels, choosing technologies and constant analysis.

#4
SUPPORT YOUR
DIGITAL APPROACH

Once the marketing plan has been created, we support you in your technical choices and follow up with your service providers. We also offer copywriting and website design services.

THE RIGHT QUESTIONS TO ASK YOURSELF

Choosing to have a web presence, redesigning a website or testing new marketing levers are all complex activities. The right questions must therefore be asked.

WHAT ARE YOUR OBJECTIVES?

WHERE YOUR SITE SHOULD BE VISIBLE?

WHICH COMPETITIVE ADVANTAGES DO YOU HAVE?

WHO IS YOUR TARGET AUDIENCE?

HOW CAN YOU REACH YOUR AUDIENCE?

WHAT DO VISITORS DO ONCE THEY ARE ON THE WEBSITE?

INTERNAL RESOURCES?

EXTERNAL RESOURCES?

HOW MANY VISITORS DO YOU NEED TO MAKE A PROFIT?

SUCCESS
STORIES

Aduro

37% of global conversion rate

EM Lyon

2400 trainees trained over the past 4 years