Social media strategy in the ENERGY sector

Brand: ENGIE

Project Description

Happ-e is ENGIE's low-cost electricity offer, allowing you to benefit from a discount of -8% on the price of household electricity consumption from the 1st month.

The result ?

We redesigned the website, offering them several banners adapted to their needs, and we also worked on mobile banners and social networks.

We have also designed an emailing kit for the Happ-e by Engie communication team, so that they can better communicate on the offer.

How we managed to increase brand engagement by 240% on Facebook

VISITORS/MONTH
%
OF ADDITIONAL CA
POSITIONED KEYWORDS
+%
COMMITMENT ON FACEBOOK

Missions for Happ-e by Engie

Strategy and support in the creation of visuals:

Design of the sliders of the Happe site
Design of the Happ-e offer for a couple, a family of 4 people and 5 people.
Creation of the emailing kit
Proposal social media

Examples of sliders:

Happe-Banner_home_exe_Famillecartons-768x157
Happe-Banner_home_exe_Papaetfils-768x157
Happe-engie-economies_Couple-768x241
Happe-engie-economies_Family-4-768x241
Happ-e_Oeuf-300x300x300
Happ-e_Demenagement-300x300
Happ-e_Conso-300x300