Lead generation for mutuals Construction sector

Brand: MBTP

Project Description

MBTP is a mutual insurance company dedicated to professionals in the Building and Public Works sector, offering contracts adapted to the needs of companies, of the independent, of the employees and of the retireesIts mission is to provide all its members with the best possible guarantees, with an optimal cost/guarantee ratio.

The result ?

The site is visible on more than 1500 keywords on search engines

+ more than 2000 leads generated in 1 year

How we managed to be first on Google

VISITORS/MONTH
%
OF ADDITIONAL CA
POSITIONED KEYWORDS
+%
OF VISIBILITY SEO

Missions carried out for MBTP:

Assistance on the strategic side and on natural and paid referencing:

  • Creation of a custom landing page for the site
  • Creating an Adwords campaign with banners
  • Setting up a display campaign
  • Work on natural referencing with a study of keywords
  • Regular monitoring with the implementation of reporting
  • Setting up a widget on the site
  • Advice on web visibility

Example of banner displays during the Adwords campaign:

300x250-300x250
320x480

Design example for the HomePage:

Screenshot-2018-06-05-to-17.31.16
300x600-150x300