Google SEO strategy for the collaborative economy sector

Brand: La Cordée

Project Description

La Cordée is a friendly and caring community that welcomes nomadic workers (employees, self-employed) and companies in work (coworking) and sharing spaces. first established in Lyon, La Cordée's coworking spaces are now present in 6 cities in France including Paris and Nantes.

The result ?

Our support has enabled La Cordée to generate targeted and qualified traffic on the themes of meeting rooms and coworking areas thanks to an efficient SEO and a netlinking strategy.

The campaign for La Cordée

We have set up an Adwords advertising campaign to precisely target people who are looking to rent a meeting room in France, and a preliminary study has enabled us to choose the landing pages on the website that are best suited to this mission.

Staenk offered this client a paid referencing service

Researching potential keywords and cost-efficiency

Posting of ads online

Optimizing campaigns in real time

Measuring conversions on the website

Implementation of special extensions

Monitoring and reporting



"Swann helped us to set up our AdWords campaign, and beyond a well thought-out and economical campaign (we are a small structure), he was above all extremely educational and knew how to explain step by step his approach and the results observed... Today, Swann is working on our natural referencing, with the same application!

Michael Schwartz, Co-founder of La Cordée