Social media strategy in interior design

Brand: ID-Paris

Project Description

Initiatives Décorations (ID Paris) is a brand dedicated to decoration: effect paints, first repositionable adhesive stencil, the objective of the campaign entrusted to Staenk is to develop visibility on social networks and partner sites for the products Estompe & Acier Oxyde in particular.

The result ?

In order to increase brand awareness on social networks, we worked on the definition of a new Social Media strategy including the writing of an editorial line and the distribution of sponsored publications on social networks, including Instagram.

How did we manage to develop brand awareness on social networks?

The number of subscribers on Instagram

9000
6000
3000
0
MAY 2018
JANUARY 2019
JUL. 2019
FANS ON SOCIAL REALS
PRINTINGS
CLICKS ON A PRODUCT SHEET

Missions for ID-Paris

Strategy and support in the creation of a Social Media strategy: 

Creation of an editorial line on social networks

Creating and configuring Instagram Ads accounts

Optimization and management of Instagram Ads campaigns

Animation of the brand's accounts on Instagram

Examples of sliders:

ID 1
id 2