Lead generation for one of the market leaders in wood stoves

Brand: Aduro

Project Description

Aduro develops, manufactures and sells modern Danish-designed wood and hybrid stoves, and the Scandinavian brand has called on us to generate quality leads and convert prospects into customers.

The result ?

We worked on the Scandinavian brand's natural and paid referencing to increase its visibility on search engines, as well as managing e-reputation on search engines, social networks, collaborative sites and discussion forums to convey a positive image of the stove manufacturer and creating customer testimonial videos to enhance the performance and quality of Aduro products and accelerate lead conversion.

How we managed to generate 650 leads per month

The number of leads per month

2500
2000
1500
1000
500
0
2017 JAN
2017 APRIL
2017 JULY
2017 OCT
2018 JAN
2018 MARCH
LEADS/MONTH
CLICKS ON SPONSORED ADS
+
COMPLETED FORMS
+%
SESSIONS ON SITE

Missions for Aduro

Lead generation strategy:

SEO audit and website optimization

Management of e-reputation on social networks, discussion forums and search engines

Creation of 3 videos of customer testimonials

Creation of sponsored campaigns on social networks

Creation of Google Ads campaigns

Examples of sliders:

aduro 1
aduro 2
74167970_1337759876348375_4839885142761668608_o
75462507_1337759853015044_1608976100057153536_o