Increase your sales by generating
of qualified prospects
BtoC (Business to Consumer) is a term that refers to the relationship between companies and end consumers. BtoC companies are faced with challenges that are often different from business-to-business companies.
Our role as a BtoC webmarketing agency is to understand your issues and to be able to respond to them in the best possible way, thanks to a tailor-made support.
CONTENT MARKETING :
ATTRACT YOUR BtoC PROSPECTS
Our experts wield the levers of inbound marketing and natural referencing (SEO) to generate traffic and qualified prospects on your website.
We give your users the information that reassures them in their decision-making process, so that they can trust you: customer opinions, product descriptions, advice...
We make every effort to ensure that the content on your website is exactly what your prospects are looking for in terms of information.
EXHIBIT AND PROMOTE
We highlight your brand and e-reputation on your website and/or social networks through brand content.
Our content marketing solutions
IMPORTANCE OF EMOTION
A B2C prospect is above all looking for a personal need, so he wants to personally satisfy his desires, his emotions, his costs and also the way he is perceived by others, i.e. his status.
Our team takes care of highlighting this emotional aspect in your content, in order to facilitate the prospect's decision-making process.
CONTENT IS KING
Internet users are constantly on the lookout for quality content that clearly meets their needs.
To address this issue, we carefully write useful and entertaining content, proving your expertise in the field in which you specialize.
TARGET THE RIGHT AUDIENCE
In order to create quality content that meets the needs of Internet users, it is essential to understand exactly what they are looking for.
The creation of buyers persona will allow you to better understand the profile of the users who are looking for you, but also those you are targeting.
Our acquisition levers for your e-commerce site
BUILD LONG-TERM CUSTOMER LOYALTY
A powerful engagement tool, marketing automation is an important part of your BtoC webmarketing strategy.
PERSONALIZE THE RELATIONSHIP WITH YOUR CUSTOMERS
Create promotional offers with personalized messages that are highly targeted and relevant to your customers.
CONTACT YOUR CUSTOMERS
AT THE RIGHT TIME
Thanks to the creation of scenarios, you multiply your chances of maintaining contact at the right time with your prospects/customers.
THE CUSTOMER EXPERIENCE
Offer your customers an additional and different experience from the one you usually offer (VIP offer...)
The social media represent a real asset in the acquisition of Business to Customer traffic. Indeed, they allow you to strategically position yourself where your prospects are located. The objective is to get in touch with them, in order to create a close relationship over the medium to long term.