DIGITAL PR AGENCY

Develop your partners
communicative

The digital media relations is the development of a marketing strategy to invite potential influencers / customers to promote & showcase a brand's products / services.

Your agency in digital press relations Staenk assists you in the development and management of your influence marketing.

LES RELATIONS
PRESSES 2.0

À l'ère de l'hyper-digitalisation, les relations presse traditionnelles ont radicalement changé pour laisser place aux réseaux sociaux, aux influenceurs, bloggeurs et autres prescripteurs. Les entreprises/marques prennent la parole et se veulent plus transparente et proche de leur cible. La communication est choisie et maîtrisée par le consommateur. Il décide qui écouter, qui suivre, quoi acheter.

Travailler avec les influenceurs donne la possibilité à l'entreprise de développer un lien plus humain entre la cible et le produit/service. Les entreprises deviennent leur propre média en utilisant blog, réseaux sociaux, site internet, etc.

Avec Staenk, agence spécialisée en relations presse digitale, nous vous accompagnons dans la création de contenus, la collaboration avec influenceurs ou médias partenaires mais également dans un optique de stratégie webmarketing global.

Les relations presse vous aideront pour faire découvrir vos produits ou services, développer votre notoriété, travailler votre e-réputation, augmenter vos ventes et acquérir plus de leads qualifiés.

#1
KNOW YOUR SOCIAL ENVIRONMENT

CREATION OF
THE STRATEGY

Our experts in digital media relations carefully study your current editorial strategy, as well as your social media environment, and then we carry out a "mapping"/mapping that allows us to draw up the necessary elements for the development of your future strategy.

CHOOSE
INFLUENCERS

Nous identifions les bons influenceurs et blogueurs qui font autorité dans votre domaine et qui auront un vrai pouvoir de prescription sur leurs communautés.

CHOOSE
THE RIGHT LEVERS

We identify the websites, social networks and other platforms that best fit your world.

#2
ESTABLISH A CONTENT STRATEGY

The digital media relations differ from traditional media relations in that they require a certain regularity in the flow of communication.

At Staenk, our experts in digital media relations s’assurent de tirer les leviers marketing et communicationnel en permanence afin de maintenir un contact permanent avec la communauté.

SHARE YOUR VALUES

Your digital communication is guided by a unique editorial line that shares your company's values.

CONTENT STRATEGY

We are developing a content strategy à strong value-added respondent to the needs of your targets through the right channels at the right time.

RÉFÉRENCEMENT NATUREL - SEO

We optimize each of our contents by applying expert techniques in natural referencing.

#3
ADD VALUE TO YOUR BLOGGERS

A STRATEGY
WELL THOUGHT

As partners in your communication, influencers play a key role in your communication. marketing strategyOur approach: to accompany you in the choice and follow-up of your influencing partnerships.

PRISE
CONTACT INFORMATION

We research, identify and target influencers who share the same vision of your company or sector.

NEGOTIATIONS
& RELANCE

We contact the bloggers most likely to be compatible with your digital environment, in order to provide you with the best possible communication on social networks.

FOLLOW-UP
OF PARTNERSHIPS

As true allies of your brand, we maintain a personalised, win-win relationship with each influencer to ensure a long-term partnership.

SUCCESS
STORIES

Aduro

37% of global conversion rate

EM Lyon

2400 trainees trained over the past 4 years

#4
ANIMATE YOUR SOCIAL NETWORKS

COMMUNICATION APPROACH

We develop your e-reputation and your social media community through a unique editorial strategy for each social network.

We animate your community on a daily basis according to a conversational charter in your image.

 

SOCIAL ADS

We design and optimize social ads campaigns to boost your visibility and generate traffic on your website.

#5
DIGITAL MEDIA RELATIONS

Social networks have totally changed the way media communicate with the development of bloggers/influencers.

From a vertical model where companies deliver their messages to consumers, we integrate a horizontal model where each consumer becomes a "consumer". true communication partner for your business.

WIDEN THE
PROCUREMENT CHANNELS

Develop a marketing strategy that invites influencers and consumers to become consumer 'actors' by highlighting your products/services.

TRANSMITTER
THE MESSAGE

Invite Internet users to click and buy. Make the most of their opinions to make them true communication partners, thus becoming the relay of your marketing message.