DIGITAL PR AGENCY
Develop your partners
The digital media relations is the development of a marketing strategy to invite potential influencers / customers to promote & showcase a brand's products / services.
Your agency in digital press relations Staenk assists you in the development and management of your influence marketing.
In the age of hyper-digitalization, traditional press relations have radically changed to make way for social networks, influencers, bloggers and other influencers. Companies/brands are speaking out and want to be more transparent and closer to their target. Communication is chosen and controlled by the consumer. He decides who to listen to, who to follow, what to buy.
Working with influencers gives the company the opportunity to develop a more human link between the target and the product/service. Companies become their own media by using blogs, social networks, websites, etc.
With Staenk, an agency specialising in digital press relations, we support you in the creation of content, collaboration with influencers or media partners but also in a global webmarketing strategy.
Press relations will help you to make your products or services known, develop your notoriety, work on your e-reputation, increase your sales and acquire more qualified leads.
KNOW YOUR SOCIAL ENVIRONMENT
Our experts in digital media relations carefully study your current editorial strategy, as well as your social media environment, and then we carry out a "mapping"/mapping that allows us to draw up the necessary elements for the development of your future strategy.
We identify the right influencers and bloggers who are authoritative in your field and who will have a real power of prescription over their communities.
THE RIGHT LEVERS
We identify the websites, social networks and other platforms that best fit your world.
ESTABLISH A CONTENT STRATEGY
The digital media relations differ from traditional media relations in that they require a certain regularity in the flow of communication.
At Staenk, our experts in digital media relations make sure to pull the marketing and communication levers at all times in order to maintain permanent contact with the community.
SHARE YOUR VALUES
Your digital communication is guided by a unique editorial line that shares your company's values.
NATURAL REFERENCING - SEO
ADD VALUE TO YOUR BLOGGERS
As partners in your communication, influencers play a key role in your communication. marketing strategyOur approach: to accompany you in the choice and follow-up of your influencing partnerships.
We research, identify and target influencers who share the same vision of your company or sector.
We contact the bloggers most likely to be compatible with your digital environment, in order to provide you with the best possible communication on social networks.
As true allies of your brand, we maintain a personalised, win-win relationship with each influencer to ensure a long-term partnership.
ANIMATE YOUR SOCIAL NETWORKS
We develop your e-reputation and your social media community through a unique editorial strategy for each social network.
We animate your community on a daily basis according to a conversational charter in your image.
We design and optimize social ads campaigns to boost your visibility and generate traffic on your website.
DIGITAL MEDIA RELATIONS
Social networks have totally changed the way media communicate with the development of bloggers/influencers.
From a vertical model where companies deliver their messages to consumers, we integrate a horizontal model where each consumer becomes a "consumer". true communication partner for your business.
Develop a marketing strategy that invites influencers and consumers to become consumer 'actors' by highlighting your products/services.
Invite Internet users to click and buy. Make the most of their opinions to make them true communication partners, thus becoming the relay of your marketing message.